Cameron Homes has exchanged contracts to acquire a 2 Ha (5-acre) site in the Worcestershire village of Honeybourne, on the north-western fringes of The Cotswolds. Outline planning is in place for 40 dwellings, granted by Wychavon District Council.

Accessed from Stratford Road, the site is within a short walk of village amenities and a 15-minute walk from Honeybourne train station, which has frequent services to Evesham, Worcester and London. The direct service to Paddington station takes under 100 minutes.

Sheldon Boseley Knight acted on behalf of the vendor, with Deeley Group securing the outline planning consent in mid-2025. 40% of the homes are to be allocated for affordable housing.

The Staffordshire-headquartered five-star HBF housebuilder has previously constructed developments in the nearby villages of Long Marston, Lower Quinton, Luddington, Blockley, and Tredington. White Ridge Architecture has been appointed by Cameron Homes to prepare a Reserved Matters application for submission to the local planning authority this summer.

“We’re really pleased to secure this site, as Honeybourne is such a highly desirable North Cotswolds village with so many scenic attractions within easy reach. Future residents will be able to reap the benefits of a semi-rural lifestyle, while having shops, amenities and Honeybourne train station in easy walking distance.”

“We’ll be submitting a detailed planning application for a quintessential £14m Cameron development of beautifully designed and detailed family houses this summer.”

“It’s been a pleasure to work with Cameron Homes on this land deal, which will see this prime site brought forward for much needed family and affordable housing. We look forward to seeing the plans come to life later this year.”

The exterior elevations of the 40 homes will be traditionally styled with brick and render to complement the local vernacular. Many of the new dwellings will have frontages to both Stratford Road and Mickleton Road, while others will have views over the open space and fields to the south of the site.

The latest green energy features will be incorporated into this scheme, with a very high EPC rating targeted. Specification highlights will include Smart Hive thermostats, electric vehicle car chargers, and solar PV panels.

The majority of the existing hedgerow around the site will be maintained and managed. As part of the development programme, Cameron Homes will also deliver ecological enhancements and increase the biodiversity of the site through the creation of attenuation ponds and other SUDS features for wildlife habitats.

Honeybourne benefits from a post office and local shops, two pubs, a primary academy, recreational spaces, a refurbished village hall, takeaways, and the regional family attraction All Things Wild. Broadway – referred to as ‘the jewel of The Cotswolds’ is under five miles from the development site.

Established in 1994, Cameron Homes is currently delivering over 200 homes across 11 live developments and has a pipeline of future sites expected to deliver circa 1,000 new homes.